Our story

I have spent 20 years of my life straightening my hair, straighteners, straighteners, keratin and the like ... The more I straightened them, the less I liked them, and the less I liked them the less I took care of them. It was not important at that time to take care of them, because in the end I did not appreciate them for their true nature. Almost two years ago, I hit a wall, intense hair loss, seasons passed, and the problem persisted, my temples were more and more bald, in short, my hair didn't want me anymore !!

I consulted different doctors, I knocked on all doors to resolve my concern, but the truth, the problem was inside of me, I had to come to terms with my nature, in the end we do not choose who we are.

My hassles have always revolved around my hair, it rains = limited travel, beach vacation = hair still tied up, party by the pool = pretext for it does not tempt me to swim. It needed to change, a few things in me was pushing me to let my nature take over, after all I'm a rebel, and a curly rebel gives off more bite. I have never fit into a mold, I have always stood out for my daring, my spontaneity, sometimes even disproportionate. It was time for me to assert myself as I am.

It went without saying for me after this leap, to choose quality maintenance and care products, that's where my quest for products that respect the nature of the hair began and it was long and tedious. I did a lot of research, reading, to find that the almost majority of hair products in big box stores, or even the big name salon products are full of silicones, parabens, endocrine disruptors and other substances whose names require a doctorate in speech therapy to be able to pronounce them. That's when I set off on a search around the world, and the magic worked. I discovered the world of Clean products, my curls knew happiness, they started tickling me instead of stinging me, they were finally breathing after so many years of torture, forgiveness was accepted.

I am so convinced that many women, those with wavy, curly or frizzy hair have experienced or are going through this hair crisis right now. I would like to tell you one by one, you are beautiful, you have the right to be what you are without artifice.

Racine Bouclée was born to help these women take care of their true nature, drawing inspiration from nature. You have the promise that all the products offered in our store have been carefully chosen, tested and approved. Ask us for advice, we will be able to guide you in your hair transition and advise you to start your reconciliation process.


Kaoutar G.
Racine Bouclée